Microsoft Gulf to showcase latest innovations at GITEX 2013

GITEX

Microsoft Gulf has announced plans for GITEX 2013 providing visitors with access to its latest technology innovation in-line with the IT industry current disruptive trends. The next generation Microsoft innovation solutions will be available on interactive demonstration stations, with experts on hand to provide insight into the ways in which Microsoft is helping to empower businesses, educators, governments and individuals to do more of the activities they value the most.

The highly anticipated Windows 8.1 update will be demonstrated on the stand, bringing to life the new features on a range of the latest Windows devices allowing users to rediscover cloud connectivity through the SkyDrive and the updated Windows Store. Promoting the true spirit of personalization, Windows 8.1 advances the vision set forward with Windows 8 and delivers the experiences that people want on the latest PCs, tablets and other devices running their favorite modern apps along with exclusive cloud-connected services.

Microsoft Gulf will also be showcasing the recently acquired Yammer, an Enterprise Social Network that brings together people, conversations, content, and business data in a single location. Over 20,000 organizations globally are using Yammer to connect to co-workers and information, collaborate with team members and make an impact at work. Microsoft Gulf will also present updates to its Cloud portfolio including Office 365, Azure and Windows Intune. Additionally, there will be demonstrations from its latest Line – of – Business and consumer applications designed specifically for the needs of users in the UAE looking to utilize the creativity, flexibility and mobility of the Microsoft interface.

Commenting on Microsoft Gulf’s upcoming participation at GITEX, Samer Abu Ltaif, Regional General Manager at Microsoft Gulf said, “We are looking forward to participating at GITEX this year as it is an important technology event for the region and a unique platform to experience all the latest innovation from around the world.

“IT spending in the Middle East region is projected to total $192.9 billion in 2013, a 5.5 percent increase from 2012, according to Gartner and we know that GITEX is a significant opportunity for organizations to connect with and decide on their priorities for IT investments.  The world of IT is evolving at a rapid pace and we continue to see disruption dominated by four main megatrends: mobility, cloud, big data and social networking. Microsoft will be presenting solutions that are in-line with these megatrends, enabling businesses and users to do more of activities they value the most, whether they are at home, at work or on-the-go.”

In addition to experiencing to the latest Microsoft offerings, visitors will have the opportunity to interact with over 20 of the company’s solution partners to gain a better understanding of the way in they provide innovative solutions across a variety of sectors and markets. Microsoft works with over 1,500 partners across the Gulf region to deliver a range of solutions to empower businesses enhance their productivity and address their business requirements.

The Microsoft stand will be located at Hall 7 B10, Dubai International Convention & Exhibition Centre. For more information around Microsoft Gulf’s participation at Gitex this year, please visit: http://www.microsoft.com/gulf/gitex/

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Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is easily excited by the smallest of technologies around. He is an Android fanboy at heart, who also owns an iPhone, a Windows Phone, and a BlackBerry. Though he uses a MacBook Pro at work, he also uses a Windows PC, an Xbox One and an Xbox 360 for all his gaming requirements. True gadget lover at heart!