GITEX Shopper with different zones, brighter screens, swanky smartphones, smart gadgets, hourly flash sales, bundle deals and many other offers drives you for more and more across all the square metres of the show. One company that is in the forefront of drive dubai’s desires is Honor and commenting on weekend frenzy the product head for GCC, Li Jing, says that “We are showcasing the latest line-up of our portfolio. Our main focus at this GITEX Shopper is on the newly-launched Honor 8x, and for the first time we have an Honor stand displaying the complete range. Every Honor smartphone purchaser at GITEX Shopper will get premium giveaways, along with money back on their entry fee at our stand.
“The timing of GITEX Shopper couldn’t have been any better as the launch of the Honor 8x coincided with the event’s first day. All the hype created during the pre-booking campaign came into full effect during GITEX Shopper. Looking at the positive response during the show, we are excited to offer great promotions and surprises at our stand.”
At the heart of every smart home are a new breed of Smart TVs. GITEX Shopper features an array of options, including an 85” Ultra HD 4K TV for the same price that a 75” might cost 12 months ago. There’s also bargains on home theatre systems, with deals including a JBL soundbar at 40 per cent off high street prices, or 20 per cent discounts on Sony Surround Sound systems, with Dolby Atmos, when visitors buy grab a 55” TV from UAE retailer Jumbo. There’s even state-of-the-art wireless routers, home thermostat systems, internet connectivity solutions and cameras for homeowners to record their smart home for security purposes.On Thursday, the Virgin Radio competition grand finale took place at the GITEX Shopper 2018 with 24-year-old Arian Ajdari winning the Ultimate Smart Home prize valued at AED 40,000. Having won a range of gadgets such as a Smart TV, iPhone XS, Arlo Q, Ecobee Smart Thermostat, Macbook Air, Playstation Pro and more, Arian was speechless: “I’ve grown up in Dubai and visit GITEX Shopper every year as there are always a lot of great deals! In life, you experience a lot of things and buy a lot however to win something so big like I did today is an overwhelming, unique experience!”
With thousands of products available at heavily discounted prices, there’s a host of bundle offers, local bank promotions and payment plans. Local powerhouse retailers such as EMAX, Jacky’s Electronics, Jumbo and SharafDG all offer installation advice and services, too.
Hesham Ali, a resident of Dubai – leaving the halls with an enormous Nikai UHD Smart TV – said: “We came specifically for this TV deal. I haven’t seen it as cheap anywhere else, and we are delighted with the purchase. It’s very good to show the purchase receipt and get free parking, too.” Jacky’s is offering deals on Nikai Smart TVs from 40” at AED749 to a 55” UHD model for AED1,499.
Meanwhile Reema Nair and her mother, who live in Sharjah, had travelled to GITEX Shopper to pick up new phones. Reema said: “We visited for the new iPhone and ended up taking the Honor 8X home. We got it with a smart scale, which will be great for me as I’m trying to get fit. We also bought a one terabyte external hard disk drive, and some new headphones. My mother enjoyed the food trucks. It’s been a great way to spend a couple of hours!”
For all the fans of clicking camera and playing with lens, Nikon Photography School offers a plenty and that’s where each day from 1pm-9pm they can take part in free live learning sessions, delivered by Nikon experts, on everything from appreciating photography, taking fashion shots and astro photography.
Narendra Menon, Managing Director of Nikon Middle East, said: “For us the Nikon Photography School has always been the focus. It is the passion for the brand that drives us to educate and train photography enthusiasts. We see value in enhancing a photographer’s talent and encouraging them to use a camera to its fullest potential. It is not just the sale that counts for us at Nikon but nurturing the artistic values that one can capture through a lens. We understand that creativity needs a platform, training and education, Nikon fills that gap for its consumers.”
The company is offering its next-generation cameras – including the Z7, CoolpixP1000 and D3500 – at special GITEX Shopper-only prices with a prize draw open to those who buy a Nikon device during the event.