TP-Link, today announced that the company will be sponsoring the first season of League of Legends MENA Championships 2019 that is organised by Gamers Hub.
Lucas Jiang, General Manager of TP-LINK MEA said, “people who love video games follow the industry closely and can identify their favourite brands in an instant & our Archer C5400X, designed specifically to power intensive gaming sessions with incredible processing power. Archer C5400X is a tri-band gaming router, crafted to eradicate latency and deliver seamless gameplay it comes with a 1.8 GHz 64-bit quad-core CPU, three co-processors and 1 GB RAM.”
This collaboration will strengthen the bridge between the brand and the consumers. It is a 3 months program in UAE which will be held in 4 different gaming cafes every Thursday & Friday.
Lucas added “brands can pass their messages into the gameplay in a way that feels vital to the experience. The ads become a feature rather than a distraction.”